Gist 0d66893f89c8190de7c21268dfeef1d1

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Gist 0d66893f89c8190de7c21268dfeef1d1

✓ Published0🌍 Public

Last edited Dec 27, 2021

Created on Dec 27, 2021

The visualization explores sponsored Instagram posts, showing how engagement rates and posting frequency vary by hour of the day. Two line charts, built with Plotly Express and Plotly Graph Objects, reveal a peak in average engagement at 4pm and the highest number of posts at noon. A separate horizontal bar chart, also using Plotly, ranks the top 20 brand collaborators by counting how often each sponsor appears in the filtered dataset, which only includes posts marked as "Sponsored." The code groups timestamps by hour and processes sponsor tags by stripping "@" symbols to tally frequencies.

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