BMW Global Sales Story (2018-2025)

Chart 1. Annual Revenue

This chart shows BMW annual revenue from 2018 to 2025 in billions. Revenue trends upward overall, with stronger gains after 2022.

Chart 2. YoY Growth of Revenue and Units Sold

This chart compares year-over-year growth rates for revenue and units sold. The two lines move similarly, showing that revenue growth is mostly driven by unit-volume changes.

Chart 3. Units Sold Share by Model (Sunburst, 2018-2025 Aggregate)

This chart shows the model mix using total units sold aggregated across 2018-2025. SUV models take the largest share, while electric models form a smaller but visible portion.

Chart 4. Portfolio Shift by Year

This chart shows how yearly units are split across SUV, Sedan, Electric, and Other categories. Electric share grows in later years, but SUV remains the dominant segment.